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Enterprise 2.0 Traction…

July 29th, 2007 · Comments · Uncategorized

Dion Hinchcliffe over at ZDNet has a checkpoint post on where we stand with Web 2.0 in the Enterprise, interesting he chose to describe it that way rather than McAfee’s Enterprise 2.0 moniker. Hinchcliffe discusses a clear shift in the enterprise towards the consideration or outright adoption of Web 2.0 technologies to improve their business or business process:

But whether one is looking at completely transforming a business at a strategic level, or just applying a few Web 2.0 techniques to a corner of a business that can benefit from it, the message is clearer and clearer business leaders: Significant change is afoot and now is the time to start looking hard at how to embrace it.

The post is a very good assessment of the dynamics in the enterprise and some of the undercurrent that takes place behind corporate walls in the adoption of these new behaviors and technology.  Today, Richard MacManus over at Read/WriteWeb discussed how IM (instant messaging) is still king of the hill in technologies that bring business value to the enterprise.  So the good news is the “consumerization of technology” is clearly beginning to win over many, but obviously the budgets and decision processes will be the ongoing governor on how quickly Enterprise 2.0 takes hold (if it does, I for one am a believer).

Web 2.0 in the EnterpriseHe also includes a graphic that pretty well outlines all of the different paradigm and technology shifts happening in the enterprise. (not one of those graphics that is instantly self-explanatory but if you want a good snapshot assessment of different elements, it is a good one).

For those of you interested in Enterprise 2.0, Hinchcliffe provides a good synopsis of the graphic with more detailed explanation of each of the representative sections.

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