There is no doubt we are in a tough time economically. And in our world of technology, start-ups, entrepreneurship and innovation, we are feeling the pressure more each day. Today Google announced that they will have layoffs of 200 employees, no different than the layoff news that has come from other companies like Microsoft and Yahoo! However, when it is Google, poster child for success in our space, it makes one take pause yet again.
Everyone is taking a more conservative approach in their outlooks, some classify it as being more thoughtful and prudent, others hunkering for the long haul to the more dramatic “just survive”. So there are a lot of people trying trying to figure out how to approach the world we are in today. Entrepreneurs are trying to figure out how to manage their burn rate so their ideas that were so promising just six months ago will find revenue earlier than planned. Investors are looking more closely at the investments they make. And there are a number of talented people looking for next career opportunities as well.
Here’s the thing though: Innovation continues to take place. Investors are still investing in solid business models. There are many people trying to do great things in their businesses and will hire individuals that will help them be successful. This is the outlook I am taking in my own personal approach to the current marketplace. In fact, my view is that you HAVE to. What is the alternative? A positive attitude is what is necessary to move us forward.
I was reading Dr. Seuss, Oh, the Places You’ll Go!, to my daughter today. Oddly, I’d never read this one before but as I was reading it, the story really resonated with me. Dr. Seuss had it all figured out, before the first internet bubble burst and certainly before the current situation we find ourselves in. If you are trying to find you way, pay attention to these words and heed the advice:
You have brains in your head.
You have feet in your shoes.
You can steer yourself
any direction you choose.
You’re on your own. And you know what you know.
And YOU are the guy who’ll decide where to go.
If you need to, read it again. Read the whole book. Whatever your situation, the message is spot on. Rely on yourself. You know what you know (and you can learn what you need to). You fully control where you want to go and how to get there.